Time until Expiration/Renewal (subtract $0.60 from the values reported below for every month less than 1 full year remaining on the registration).
Numbers in parentheses reflect maximum likely obtainable prices in a reseller environment for domains fitting a particular letter pattern. Sales near the maximum suggested prices are generally for quad premium examples which are pronounceable, memorable, and acronym-friendly. Rare LLLL.coms are treated separately later in the price guide. All prices quoted are reflective only of what one could expect to pay in a reseller environment — suggested maximum prices have no meaning if you’re targetting endusers or selling generic 4 letter .coms.
LLL.com:
Min Wholesale: $5800
Double Premium: $6600
Triple Premium: $10000
LLLL.com:
Minimum Wholesale: $22
CCCC: $22 ($500)
CCVC: $25 ($600)
CVCC: $27 ($600)
CCVV: $30 ($600)
VCCC: $30 ($750)
VVCC: $32 ($1000)
VCCV: $34 ($1500)
CVVC: $45 ($1800)
VVVC: $75 ($1000)
VCVC: $75 ($4000)
CVVV: $85 ($900)
VVCV: $80 ($1500)
VCVV: $100 ($2000)
VVVV: $250* ($1500)
CVCV: $300 ($9000)
* Insufficient sales data to conclusively provide a minimum valuation.
The letter Y was considered a consonant for the purpose of this price guide. In reality, it can serve as both a consonant or vowel, however this often becomes somewhat subjective and open to bias (eg. sellers will always think their domain is more pronounceable than buyers).
single premium: $22
double premium: $26
triple premium: $35
quad premium: $210
triple letter: $200 ($800)
triple repeat: $350 ($1800)
palindrome: $300 ($1200)
ABAB: $275 ($1000)
AABB: $400 ($1500)
Quad Premium rares (triples, palindromes, ABAB, AABB) generally sell for 1.5 to 2.5 times quoted minimum wholesales.
Triple Premium Breakdown
Prices in parentheses reflect maximum likely prices in a reseller environment for cookie cutter examples (as defined above) which lack significant distinguishing features (such as much pronounceability). Prices to the left reflect the minimum wholesale prices per type of triple premium LLLL.com.
Q/X: $35 ($60)
Z: $40 ($80)
Y: $45 ($90)
J: $50 ($100)
V: $65 ($100)
K: $60 ($120)
U: $75 ($130)
W: $80 ($150)
Pronounceable Performance Breakdown
When dealing with pronounceable 4 letter .coms, the question often arises whether the letter “Y” takes on the properties of a consonant or those of a vowel. When dealing with CVCVs, a “Y” found in the 4th position is often considered to take on the properties of a vowel and when found in the 2nd position, the role of a consonant.
Recent sales data follows which should help better elucidate the difference between valuations of CVCY/CYCV, as well as demonstrate the differences in value between a CVCV containing no “Y” and one containing a “Y”.
CVCV:
cuji.com $854 07/16/2008 SnapNames
keqa.com $500 07/16/2008 BQB
Lodo.com $17000 07/16/2008
Rdoy.com $1550 08/12/2008 Private sale
RickLatona.com
nize.com $1664 07/16/2008 Sedo
cegu.com $1109 07/14/2008 Sedo
hene.com $1900 07/14/2008 Sedo
kiqe.com $407 07/11/2008 Sedo
zuso.com $1250 07/11/2008 Sedo
gofu.com $1450 07/10/2008 Sedo
kiqe.com $407 07/10/2008 Sedo
pafe.com $1806 07/10/2008 Sedo
buli.com $2200 07/09/2008
hopa.com $15000 07/09/2008 Afternic
mafa.com $3000 07/09/2008 Sedo
sule.com $2291 07/09/2008 Sedo
tezi.com $1355 07/08/2008 Sedo
vuqu.com $360 07/05/2008 Sedo
piwu.com $1001 07/04/2008 Sedo
vudi.com $664 07/04/2008 Sedo
jisu.com $3988 07/02/2008 Sedo
CYCV:
dypa.com $490 07/17/2008 Sedo
hypi.com $3000 07/16/2008 Afternic
gyqa.com $110 06/20/2008 Sedo
CVCY:
kedy.com $1360 07/17/2008 Sedo
lesy.com $1027 07/09/2008 Sedo
moky.com $1600 07/09/2008 BQB
raxy.com $353 07/07/2008 Sedo
cavy.com $3134 07/04/2008 Sedo
noqy.com $191 07/03/2008 TDNAM
posy.com $2,202 06/27/2008 Sedo
cufy.com $510 06/21/2008 Sedo
rizy.com $675 06/20/2008 Sedo
CVYV:
goyo.com $3970 ($9000) 07/02/2008 Sedo, resold on 07/14/2008 at TDNAM
woya.com $4500 07/02/2008 Afternic
mayu.com $2001 07/01/2008 Sedo
YVCV:
Yeco.com $1022 07/09/2008 NameJet
yuzu.com $3800 07/08/2008 NameJet
yuki.com $8850 07/07/2008 NameJet
VCVC:
icav.com $506 07/14/2008 NameJet
iduf.com $130 07/09/2008 Private
avos.com $3093 07/06/2008 NameJet
ases.com $4100 07/02/2008 Sedo
ocal.com $2550 07/02/2008 Sedo
upax.com $4418 07/02/2008 Afternic
igax.com $176 06/30/2008 NameJet
ocal.com $2550 06/27/2008 Sedo
avof.com $243 06/26/2008 Sedo
upaj.com $3000 06/25/2008 Afternic
ases.com $4100 06/24/2008 Sedo
ocal.com $2550 06/22/2008 Sedo
inoq.com $177 06/21/2008 Sedo
aqit.com $140 06/20/2008 NameJet
uzuf.com $105 06/20/2008 NamePros Auction
aced.com $12500 06/19/2008 Afternic
ataw.com $310 06/19/2008 NameJet
umuj.com $150 06/18/2008 Private Sale
erar.com $970 06/16/2008 NameJet
axah.com $145 06/14/2008 BQB.com
VCVC (containing Y):
oyom.com $175 07/09/2008 TDNAM
ufyl.com $29 07/04/2008 DigitalPoint
eyah.com $1061 07/03/2008 SnapNames
ywew.com $31 06/12/2008 SnapNames
ahyn.com $162 06/11/2008 Sedo
ymel.com $252 06/07/2008 TDNAM
obye.com $211 06/06/2008 SnapNames
OSYT.com $160 06/06/2008 NamePros
yqiq.com $42 06/03/2008 TDNAM
unyf.com $71 06/02/2008 NameJet
yruf.com $47.99 06/02/2008 eBay
VCCV:
afcy.com $95 07/17/2008 Sedo
erdy.com $75 07/16/2008 Afternic
ilqo.com $80 07/15/2008 TDNAM
ufgo.com $133 07/15/2008 TDNAM
ufgo.com $133 07/14/2008 TDNAM
uyri.com $51 07/14/2008 TDNAM
ipyi.com $82 07/09/2008 Pool
ozmo.com $25,000 07/09/2008 Sedo
opli.com $360 07/05/2008 NameJet
ihpy.com $52 07/04/2008 TDNAM
udqu.com $25 07/04/2008 NamePros
ugzi.com $29 07/04/2008 TDNAM
uxzy.com $29 07/04/2008 DigitalPoint
uhqu.com $25 07/03/2008 NamePros
ilfa.com $560 06/25/2008 Sedo
umno.com $2,500 06/25/2008 Ebay
ezsa.com $250 06/24/2008 NameJet
ahza.com $121 06/20/2008 NameJet
eqgi.com $51 06/18/2008 TDNAM
VCCV (containing Y):
afcy.com $95 07/17/2008 Sedo
erdy.com $75 07/16/2008 Afternic
uyri.com $51 07/14/2008 TDNAM
ipyi.com $82 07/09/2008 Pool
ihpy.com $52 07/04/2008 TDNAM
uxzy.com $29 07/04/2008 DigitalPoint
ujly.com $180 06/18/2008 Sedo
ijgy.com $53 06/16/2008 TDNAM
ihqy.com $28 06/12/2008 SnapNames
ikfy.com $110 06/12/2008 SnapNames
YMNY.com $200 06/12/2008 NamePros
ytda.com $60 06/12/2008 SnapNames
iyki.com $90 06/11/2008 SnapNames
ynca.com $2736 06/06/2008 NameJet
ingy.com $691 06/02/2008 NameJet
ilgy.com $100 06/01/2008 NameJet
CVVC:
coaf.com $850 07/17/2008 NameJet
faim.com $2214 07/17/2008 SnapNames
raom.com $510 07/12/2008 Sedo
hoyd.com $333 07/11/2008 NameJet
HeyB.com $251 07/10/2008 Sedo
hiin.com $1,550 07/10/2008 Sedo
ceux.com $1,657 07/09/2008 Sedo
nuyq.com $24 07/07/2008 NamePros
luyh.com $75 07/04/2008 TDNAM
yeod.com $100 07/04/2008 BQB
fioc.com $511 07/02/2008 NameJet
xiys.com $42 07/02/2008 TDNAM
zyir.com $42 07/02/2008 TDNAM
coag.com $710 07/01/2008 Sedo
tuez.com $206 07/01/2008 SnapNames
duup.com $419 06/30/2008 TDNAM
duup.com $414 06/30/2008 TDNAM
soih.com $365 06/30/2008 Sedo
wyyv.com $22 06/30/2008 BQB
fuor.com $10,000 06/29/2008 Afternic
CVVC (containing Y):
hoyd.com $333 07/11/2008 NameJet
HeyB.com $251 07/10/2008 Sedo
nuyq.com $24 07/07/2008 NamePros
luyh.com $75 07/04/2008 TDNAM
yeod.com $100 07/04/2008 BQB
xiys.com $42 07/02/2008 TDNAM
zyir.com $42 07/02/2008 TDNAM
wyyv.com $22 06/30/2008 BQB
noyz.com $785 06/21/2008 NameJet
jyet.com $101 06/18/2008 SnapNames
zyig.com $60 06/18/2008 TDNAM
koyq.com $50 06/09/2008 TDNAM
nyyq.com $94 06/09/2008 TDNAM
muys.com $398 06/08/2008 NameJet
piyq.com $39 06/08/2008 TDNAM
JYOF.com $30 06/07/2008 NamePros
tiyj.com $39 06/07/2008 TDNAM
xyir.com $50 06/06/2008 TDNAM
deyq.com $57 06/02/2008 TDNAM
As a general rule, 2 Y’s in the same CVCV is something you’d like to try and stya away from if possible. As can be seen above, Y’s often result in very strong sales, regardless of their consonant/vowel status in CVCV type LLLL.coms, however it’s best to stick with a CVCY pattern for maximum enduser and reseller potential. If offered 2 comparable CVCV, the one without a “Y” is usually a better choice.
These same basic principals can be applied to other pronounceable categories. The “Radio Test” really is the best way to get a good idea of whether your LLLL.com is pronounceable or not. If your LLLL.com was mentioned on the radio, would listeners be able to spell it without difficulty? It’s better to ask other people than to try and determine this yourself — most of us will be inherently biased towards our own LLLL.coms.
In general, the best performing letters are: A, S, E, M, D, I, T, O. Other strong letters include F, G, H. The letters J,K,Q,U,V,W,X,Y,Z are referred as non-premium letters. The presence of one of these letters considerably devalues a 4 letter .com under most circumstances. Of these, Q, X, Z are the weakest.
Certain letters perform better in certain positions than others. The letter “I” for instance is a particularly strong ending letter which stands as an acronym for many commonly used words such as International, Incorporated, Industries,… C,I,L make stronger ending letters than they typically are elsewhere in an LLLL.com. A and O are strong in either the starting or ending position and S is stronger in the starting position. This is by no means an exhaustive list, merely examples of letters which perform better in particular positions.
Always Consider:
Pronounceability (does it pass the radio test?)
Memorability
Brandability
Likelihood of an existing or future enduser
Traffic/Revenue
Anything which differentiates it from other LLLL.coms
Definitions:
C = Character. When seen in a domain name listing, the number of C’s refers to the number of characters in a domain name. In the domain name industry, the term Character refers to either a Letter of the
English alphabet (A-Z) or a Number (0-9). A domain with many characters may have both many letters and many numbers.
L = Letter. When seen is a domain name listing, the number of L’s refers to the number of letters in a domain name.
N = Number. When seen in a domain name listing, the number of N’s refers to the number of numbers in a domain name.
Premium LLLL.com: A premium domain name is a domain name composed exclusively of letters: A,B,C,D,E,F,G,H,I,L,M,N,O,P,R,S,T. These letters are referred to as “premium letters”. A premium LLLL.com is, in other words, an LLLL.com devoid of the letters: J,K,Q,U,V,W,X,Y,Z. These letters are commonly referred to as non-premium letters. The letters J,K,U,V,W,Y are considered by most domain investors to be of higher quality than the letters Q,X,Z. The letters: J,K,U,V,W,Y are commonly referred to as “semi-premium” letters, whereas Q,X,Z are referred to as “bad letters”. These terms are used strictly in a reseller setting and currently hold the largest weight in the 3 and 4 letter markets. More information on premium letters and premium domains will be provided in the 4 letter (LLLL) .com section which is included below.
As a general rule, Characters can be represented by Letters or Numbers. A 3 letter .com (LLL.com) is also considered a 3 Character .com (CCC.com). Likewise, a 2 number .com (NN.com) is also considered a 2 Character .com. Because LLL.coms and NNN.coms are so popular, we list them separately on BQB in their own categories visible on the BQB homepage. The following are industry terms used on BQB and an explanation of their meaning.
2 Characters
LL = 2 Letter .com. Two Letters from A-Z. They may be the same letter or different letters. Examples include: AA.com, BC.com, DJ.com, MX.com, YQ.com.
LN = Letter-Number .com. One Letter from A-Z followed by One Number from 0-9. Examples include: A1.com, B9.com, X2.com, Y5.com.
NL = Number-Letter .com. One Number from 0-9 followed by One Letter from A-Z. Examples include: 1A.com, 9B.com, 2X.com, 5Y.com. Notice the difference in letter-number placement between an LN.com and an NL.com.
NN = 2 Number .com. Two Numbers from 0-9. They may be the same or different numbers. Examples include 11.com, 21.com, 47.com, 90.com.
3 Characters
LLL = 3 Letter .com. Contains 3 Letters from A-Z. Examples include: AAB.com, ABC.com, JHD.com, OOO.com.
LLN = Letter-Letter-Number .com. Two Letters from A-Z followed by One Number from 0-9. Examples include: JH7.com, KL4.com, MM8.com, ZX2.com.
LNL = Letter-Number-Letter .com. One Letter from A-Z followed by One Number from 0-9, which is followed by One Letter from A-Z. Examples include: B2B.com, G4S.com, B3G.com, Y2K.com.
LNN =Letter-Number-Number .com. One Letter from A-Z followed by Two Numbers from 0-9. Examples include: C93.com, D22.com, B16.com, W40.com.
NLL =Number-Letter-Letter .com. One Number from 0-9 followed by Two Letters from A-Z. Examples include: 4DD.com, 3NT.com, 7WJ.com, 9QS.com.
NLN = Number-Letter-Number .com. One Number from 0-9 followed by One Letter from A-Z, which is followed by One Number from 0-9. Examples include: 2D4.com, 5Y7.com, 6R1.com, 3F2.com.
NNL = Number-Number-Letter .com. Two Numbers from 0-9 followed by One Letter from A-Z. Examples include: 40A.com 66V.com, 75J.com, 91R.com.
NNN = 3 Number .com. Contains 3 Numbers from 0-9. Examples include: 123.com, 300.com, 444.com, 747.com. 4 Characters
LLLL = 4 Letter .com. Contains 4 Letters from A-Z. Below we define different types of 4 Letter .coms.
Anti-Premium: A domain name that contains only non-premium letters. An anti-premium domain is a domain which is composed strictly of letters: J,K,Q,U,V,W,X,Y,Z. The term Anti-Premium is most commonly applied to 4 Letter .coms, however it also makes a good adjective to describe the 3 letter crap selling near min wholesale as well. Examples of Anti-Premium LLL.coms include: YXZ.com, VKQ.com, XZW.com, QKU.com. Examples of Anti-Premium LLLL.coms include: WKQU.com, XYQZ.com, YQUW.com, KQJV.com.
Anti-Premium LLLL.coms are the lowest quality LLLL.coms on the market and are generally among the cheapest.
Single Premium: We use this term to refer LLLL.coms containing only one premium letter. Examples of Single Premium LLLL.coms include: JHXZ.com, UQTX.com, WQUE.com, EUWJ.com.
Double Premium: We use this term to refer to LLLL.coms containing two premium letters. Examples of Double Premium LLLL.coms include: ASWQ.com, BJKT.com, WVMG.com, HWRZ.com.
Triple Premium: We use this term to refer to LLLL.coms containing three premium letters. Examples of Triple Premium LLLL.coms include: ASDX.com, POSW.com, NWOO.com, XEEB.com. LLL.coms containing three premium letters are commonly referred to as “Premium LLL.coms”. Examples include: SAS.com, RTN.com, NPG.com, RSS.com.
Quad Premium: We use this term to refer to LLLL.coms containing four premium letters. Examples of Quad Premium LLLL.coms include: AAAL.com, FFLE.com, MNGO.com, GHPR.com.
Pronounceables
CVCV = A 4 letter .com domain name which follows a Consonant-Vowel-Consonant-Vowel letter pattern. CVCVs are generally extremely pronounceable and are among the most valuable LLLL.coms. Examples include: MELO.com, MOFO.com, ZENE.com, LUMI.com. Many CVCVs are actual words in English or in another language and that partly contributes to their high valuations, on top of their immense brandability and obvious enduser potential.
CVVC = A 4 letter .com domain name which follows a Consonant-Vowel-Vowel-Consonant letter pattern. Examples include: NOOL.com, ROOX.com, BEER.com, MOOT.com.
VCCV = A 4 letter .com domain name which follows a Vowel-Consonant-Consonant-Vowel letter pattern. Examples include: ADDA.com, ELLO.com, INGE.com, UGFO.com
VCVC = A 4 letter .com domain name which follows a Vowel-Consonant-Vowel-Consonant letter pattern. VCVCs are often among the most pronounceable and desirable LLLL.coms, right up there with CVCVs. Examples include: OPAL.com, ONEX.com, ILEC.com, UQEN.com.
Rares
AABB = A 4 letter .com domain name which contains only 2 different letters, where “A” and “B” symbolically represent two different letters from A-Z. Examples include: CCDD.com, DDJJ.com, MMXX.com, ZZGG.com.
ABAB = A 4 letter .com domain name which contains only 2 different letters, where “A” and “B” symbolically represent two different letters from A-Z. Examples include: CDCD.com, DJDJ.com, MXMX.com, ZGZG.com.
Palindromes = A 4 letter .com domain name which contains only 2 different letters from A-Z. Examples include: CDDC.com, DJJD.com, MXXM.com, ZGGZ.com. Palindromes are commonly referred to ABBA-type LLLL.coms.
Triple Letter = An LLLL.com containing three of the same letter. These are sometimes referred to as Triple letter repeats in the case it is of an AAAB or BAAA letter pattern. Examples include: SSSJ.com, SWWW.com, HHGH.com, IJII.com. Notice how each of these examples showcases the Triple Letter LLLL.com differently. These are all considered Triple Letter LLLL.coms.
VVVV = A 4 letter .com domain name which contains four vowels. Examples include: AEIO.com, EUOU.com, IOUI.com, EAUU.com.
5L.coms
CVCCV = A 5 letter .com domain name which follows a Consonant-Vowel-Consonant-Consonant-Vowel letter pattern. CVCCVs are among the most popular 5L.com domain names which are registered and resold today. Examples include: RORRE.com, FOGGE.com, ZINNE.com, VISTA.com.
CVCVC = A 5 letter .com domain name which follows a Consonant-Vowel-Consonant-Vowel-Consonant letter pattern. CVCVCs are essentially CVCVs with an additional consonant at the end. Examples include: FALES.com, FIRAL.com, SAGEP.com, LINUX.com.
CVCVV = A 5 letter .com domain name which follows a Consonant-Vowel-Consonant-Vowel-Vowel letter pattern. CVCVVs are essentially CVCVs with an additional vowel at the end. Examples include: RAGOO.com, PARIA.com, MELOO.com, MONEE.com.
CVVCV = A 5 letter .com domain name which follows a Consonant-Vowel-Vowel-Consonant-Vowel letter pattern. CVVCVs are CVCVs with an additional vowel included before the second consonant. Examples: ZOOME.com, ROOMI.com, PIECO.com, MOOLA.com.
VCVCV = A 5 letter .com domain name which follows a Vowel-Consonant-Vowel-Consonant-Vowel letter pattern. VCVCVs are essential VCVCs with an additional vowel at the end. Examples include: ATOMO.com, EFOTO.com, ISAMI.com, OSIRA.com.
Due to the high prices CVCVs and VCVCs have been seeing lately, many 5L.com investors see CVCCV, CVCVC, CVCVV, CVVCV, and VCVCV as five of the most promising 5L.com alternatives to brandable LLLL.coms which are rapidly increasing in price.
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